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News

Happi
happi.com > breaking-news > scentbird-creates-character-inspired-fragrance-collection-with-verity

Scentbird Creates Character-Inspired Fragrance Collection with Verity

4+ day, 16+ hour ago   (220+ words) Happi | Household And Personal Products Industry Scentbird Creates Character-Inspired Fragrance Collection with Verity ‘The Scent of Truth’ lets fans shop by character and wear the story ahead of the anticipated premiere. Scentbird is delivering the film adaptation of Colleen Hoover’s…...

Happi
happi.com > breaking-news > elf-spotlights-soft-glam-foundation-in-spooky-new-campaign

ELF Spotlights Soft Glam Foundation in Spooky New Campaign

4+ day, 16+ hour ago   (152+ words) A detailed look at the leading US players in the global household and personal products industry. Brings horror and humor to a relatable beauty nightmare. ELF Cosmetics is spotlighting its new Glam Satin Foundation through the eyes of “Unglammy Valley....

Happi
happi.com > breaking-news > hairstory-comes-to-australia

Hairstory Expands Cleansers Into Australia

5+ day, 16+ hour ago   (175+ words) A detailed look at the leading US players in the global household and personal products industry. The indie brand brings its detergent-free cleansing cream to Mecca retailers. Hairstory, the liquid cleansing cream haircare brand founded in 2015, will launch exclusively into…...

Happi
happi.com > breaking-news > le-monde-gourmand-re-releases-pumpkin-creme-eau-de-parfum

Le Monde Gourmand Re-Releases Pumpkin Crème Eau de Parfum

6+ day, 16+ hour ago   (85+ words) Happi | Household And Personal Products Industry A detailed look at the leading US players in the global household and personal products industry. Timed for pumpkin spice season, Le Monde Gourmand’s Pumpkin Crème Eau de Parfum is back for a limited…...

Happi
happi.com > breaking-news > pg-expands-tides-free-gentle-line-for-first-time-in-over-30-years

P&G Expands Tide's ‘Free & Gentle’ Line for First Time in Over 30 Years

1+ week, 5+ day ago   (282+ words) A detailed look at the leading US players in the global household and personal products industry. Its Coastal Oasis scent is a dermatologist-tested formula that doesn’t sacrifice scent for safety, officials said. Read Aloud is not supported in this browser....

Happi
happi.com > breaking-news > weekly-recap-moroccan-oil-martha-stewart-and-more

Weekly Recap: Moroccan Oil, Martha Stewart and More

2+ week, 4+ hour ago   (124+ words) Happi | Household And Personal Products Industry Weekly Recap: Moroccan Oil, Martha Stewart and More The most-accessed content between Aug. 23-30, 2026 also included beer and pickles in beauty personal care. This week’s top content included Moroccan Oil’s ambassador announcement with the top…...

Happi
happi.com > exclusives > olaplex-enters-hair-spray-category

Olaplex Enters Hair Spray Category

2+ week, 5+ day ago   (495+ words) A detailed look at the leading US players in the global household and personal products industry. Shape Set has proprietary Bond Set technology that strengthens hair by relinking broken disulfide bonds in the cortex. Olaplex wants to make its mark…...

Happi
happi.com > breaking-news > max-mara-debuts-fragrance-inspired-by-signature-cashmere-coat

Max Mara Debuts Fragrance Inspired by Signature Cashmere Coat

2+ week, 6+ day ago   (234+ words) A detailed look at the leading US players in the global household and personal products industry. Musky woods, tuberose, vanilla and benzoin find harmony in a highly textured olfactory signature, per the brand. For fashion designer Max Mara, clothing offers…...

Happi
happi.com > breaking-news > lancome-cherry-picks-martha-stewart-to-promote-la-vie-est-belle-verry-cherry-eau-de-parfum

Lancôme Taps Martha Stewart To Promote La Vie Est Belle Verry Cherry Eau de Parfum

3+ week, 16+ hour ago   (319+ words) A detailed look at the leading US players in the global household and personal products industry. The fruity gourmand contains notes of black cherry accord. Culinary titan Martha Stewart is the new face of Lancôme’s La Vie Est Belle Verry…...

Happi
happi.com > breaking-news > alaffia-releases-limited-edition-pumpkin-spice-soap

Alaffia Releases Limited-Edition Pumpkin Spice Soap

3+ week, 1+ day ago   (128+ words) A detailed look at the leading US players in the global household and personal products industry. Features a blend of warm pumpkin, cinnamon, chai and clove. Happi Indie Brand to Watch Alaffia has released a limited-edition pumpkin spice soap in-time…...